Max Venker

Author Bio

Max sits at the intersection of Qualtrics’ market-leading product, our innovative customers, and our world-class go-to-market teams. His focus is defining how we bring our products to market to achieve ambitious internal growth targets and externally help our customers realize value from their investment. Max also acts as the voice of market intelligence for our product and engineering teams, helping them define the next set of Qualtrics innovations.

Articles attributed to Max Venker

4 ways to improve your voice of the customer program with AI

A successful voice of the customer (VoC) program is not just about collecting customer feedback—it's about deriving meaningful, actionable insights that enable you to improve the customer experience...

By Max Venker

Featured Posts

Three-quarters of customers would pay more for a premium experience

The majority of US consumers (72%) say they would pay more for a premium experience when doing business with a company, according to new data from Qualtrics XM Institute. In particular, consumers are ...

By Lauren Braun

Qualtrics named a Leader in The Forrester Wave™: Employee Experience Management Platforms, Q2 2025

The Forrester Wave™: Employee Experience Management Platforms, Q2 2025 has named Qualtrics a Leader. In this report, Forrester analyzes and ranks platforms based on current offerings, strategy, a...

By Qualtrics

Real-world use cases on using AI to scale up research and drive action

The content below is based on sessions from the Qualtrics X4 2025 Summit, featuring leaders from Booking.com, Google, and Google Labs. As AI rapidly transforms strategy and research by equipping te...

By Ali Henriques

The Power of Nurses: Celebrating National Nurses Week

Nurses Week is a powerful reminder of the extraordinary contributions that nurses make to the health and well-being of individuals, families, and communities. The week culminates on May 12 — the bir...

By Denise Venditti